About
Company Overview
Established in 2009 on the White Isle of Ibiza, launching the brand with our empowering iconic T-shirt; “I’M BAD”. AMH Mission: Ashley Marc Hovelle aims to provide quality garments with a retro cool edge. Our design style has evolved from the original statement tops, to new editions inspired by abstract art, retro graphics and visuals illusions.
Our Collection includes:
- Graphic Printed T-Shirts
- Fine Detailed T-Shirts
- All over Print T-Shirts
- Shorts
- Sweatshirts
About the Designer
Having worked in a multitude of fashion roles, Ashley has designed for Fred Perry, Gabicci Vintage and collaborated with luxury British heritage brand Gloverall. He has also worked on the buying teams for Urban outfitters and Envy as well as a Tailor on London’s renowned Saville Row for Anderson & Sheppard. He also pioneered the role as the first male style advisor for TopShop. His collections have been showcased in movies and magazines.
AMH is a Fashion designer, visionary, brand manager, stylist and innovator. This brand pulls together his natural talent and fashion industry experience into one place for the longevity of the brand.







